United Airlines
Global Signage Rebranding

Objective
Nuart provided overall brand implementation services, signage product, installation, and project management for 175+ locations throughout the world. The global deployment included all of United and Continental’s hubs, as well as coordination of co-locations during the United/Continental merger.

Results
Nuart worked with the United Airlines Corporate Real Estate and Brand Marketing teams to co-develop, fabricate and implement United’s new signage system for 175 locations; 10 of which were major hubs, 95 “Tier One” locations and 70 co- locations.

Technical surveys and custom drawing sets were assembled for all locations, signage was engineered/fabricated in-house, and each location installed by Nuart or an approved vendor.